Giuliano Dall’Ò is the new President of GBC Italia.

Green Building Council Italia votes its new president: Giuliano Dall’Ò, a member of GBC Italia’s Scientific Technical Committee since 2010. The vice-president is Marco Mari.

Giuliano Dall’Ò teaches Environmental Technical Physics at the Polytechnic University in Milan. He is one of the leading Italian and European experts in energy and environmental sustainability and certification.
He is also the author of Leadership in Green Building, that presents the main  LEED and Green Building in Italy.


The new Executive Committee:
Giuliano Dall’Ò, President
Marco Mari ,Vice President
Roberto Cereda
Thomas Messervey
Manuela Ojan
Eleonora Sablone
Mario Zambrini




Ways of Designing with a tailored approach: 967.

967 Architetti is a team of architects and designers -967 is the promoters’ birth date!- provides, both in Italy and abroad, a wide range of architectural works, interior and industrial design.
their Ways of designing are based on research, innovation and experimentation, from the design concept to the final phase of project management; with great attention to details and cost control and sustainability (since 2008, 967 has become a member associate of GBC Italia and applied the LEED protocols); while the research on new materials and lighting is a result between emotional and functional components.
967 has achieved a conceived experience by working on complex projects and has developed and managed projects at many different levels (for example the Italian headquarters of international companies such as Google, Cisco, Petronas, Amplifon, BCC, FC Internazionale and WPP) and smaller but very qualified interiors for example Dieffebi showroom in Milan or Dieffebi’s stands at Salone Ufficio).

WOW! meets Cesare Chichi, one of the founder of 967 Architetti Associati.

Dieffebi_chiave di volta-967-wow-webmagazine

Is your design approach the same everywhere and with all kinds of companies or does the approach change to the different situations? 

For all our designs we follow the same approach, a “tailored project” concept, which is the theme underlying our services. Our solutions are every time different as based on the customer’s requirements and suggestions, its very genes, yet not neglecting our identity.  Every project is different, as every customer is different in their attitude towards the importance of design.

You operates on quite different design markets. Do your analyses show new users life styles and requirements by the users?

We pinpoint changed needs and behaviors, however defining them as “new” would be too much. Technology has always played an instrumental role in change and leads us to reconsider some products and new architectures from different standpoints. Some typologies are so mature that the only possible interpretation is aesthetically.

How has the workspace vision changed in the past few years and have these changes an impact on the new interior design and furniture products?

No doubt, some substantial changes can no be seen – smart working, agile working, liquid office- that arouse interest also in someone who was totally uninterested in the office issue till recently. Sometimes they create a disruption in the use and hierarchy of space, but most of all they are to be considered as opportunities to look at the real working requirements in facilities all distinct from one another.

What scenarios and evolutions do you expect for the office and the ways of working in the near future? 

We foresee a growing interest in a field, which, in our opinion, has lacked polling power for a too long period and has a strong potential for growth, also on account of the fact that we spend  most of our time at the office. A few successful examples of new workplaces can be the driving force.



1 Dieffebi, bookshelf Chiave di Volta, design 967.

2 Dieffebi, Primo Acoustic, design 967.

3 Davide Groppi, wall lamp Folder, design 967.

4 Davide Groppi, wall lamp with indirect light Foil, design 967.

5 MDF Italia, office furniture system 20.venti, design 967.


6, 7 Headquarters Kantar.

8, 9 Headquarters Amplifon.


10,11 Showroom Dieffebi in Milan.

12,13 Stands Dieffebi at Salone Ufficio 2015 and 2017.



Real Estate upgrading: WOW! Seminar cycle with Ordine Architetti di Milano.

WOW! enriches its meeting programme: the new WOW!Seminar cycle is planned, held at Assimpredil ANCE conference center in  Milano (16/1, 20/2, 13/3/2014). The subject: Corporate Real Estate upgrading: what are the criteria? What is the architect’s role? Italian language. Free entrance. È necessario registrarsi qui.

The highlights of the seminars will be published in WOW! Webmagazine.
WOW! broaches the subject of the property in the service industry pragmatically, through  some excellent case studies, smart-building and smart-city oriented, related by their planners, as well as planning methods and approaches and appraisal systems of performance, so that the upgrading concept isn’t just a striking face-lift.
If eco-sustainability is the ethical and economic priority, optimization of areas and property performance are likewise necessary factors in today’s property market. Over half of the real estate in the service industry doesn’t meet Class A requirements and the new city doesn’t need concrete only, but also technological infrastructures.  What role does the architect plays in this scenario? Who are the new actors involved in the project? What criteria should be followed to reconvert the existing property? How a combined, upgrading and functional project should be tackled? Is green refurbishment the only “sustainable” space left to the architectural project?
Three seminars to compare opinions and the role of the architect and of the new actors involved in the project of sustainable reconversion of the existing property in the service industry.

In the photo: Segreen Business Park by Lombardini 22 winnwr project of the award Premio REbuild 2013.

Title: “Riqualificazione del patrimonio edilizio terziario”.
Where: Assimpredil ANCE, Via San Maurilio 21, Milan.
When: 16 gennaio, 20 febbraio, 27 marzo 2014.
PROGRAM (Italian language)
Seminario #1 – 16 gennaio 2014 (ore 17,30/19,30)
Situazione immobiliare e esigenze del mercato Real Estate:
Arch Francesca Zirnstein, Scenari Immobiliari e Arel
Sistema LEED:
Ing Marco Mari, GBC Italia
Presentazioni Case study:
Arch Massimo Roj, Progetto CMR;
Arch Andrè Straja, Goring & Straja Architects.
Arch Marco Piva, Studio Marco Piva.
Moderatore: Renata Sias, direttore WOW! Webmagazine.
L’incontro si concluderà con un aperitivo offerto da Akzo Nobel.



Audio-video services offered by Sikkens.


Seminario #2 – 20 febbraio 2014 (ore 17,30/19,30)

Sistema BRaVe, Building Rating Value:
Prof Oliviero Tronconi, PoliMi dipartimento BEST
Tecnologie ICT e impianti integrati per smart e sustainable building:
Ing Paolo Dall’Oglio, BTicino
Bytes, Behaviours, Bricks: Refurbishing and smart working.
Presentazioni Case study:
Arch Jacopo della Fontana, D2U-Design to Users;
Arch Giuseppe Tortato, Giuseppe Tortato Architects.

L’incontro si concluderà con un aperitivo offerto da Bticino.



Audio-video services offered by Plantronics.



Seminario #3 – 27 marzo 2014 (ore 17,30/19,30)
Il patrimonio esistente: costo o risorsa?
Alberto Radice Fossati, CBRE Global Investors
Presentazioni Case study:
Arch. Marco Amosso, Lombardini 22
Arch. Filippo Pagliani, Park associati
“Pelli” intelligenti e sostenibili.

Moderatore: Renata Sias, direttore WOW! Webmagazine.