Exhibitions are looking for new identities and ways of displaying closer to communication and lifestyle of the 2.0 era.. and also according to lower budgets imposed by the spending review.
The interesting and successful 3D virtual exhibition on furniture and design made in Brianza was born in the highest qualified Italian district of interior design.
Italian Furniture Design is the name of the first web- exhibition held last Novembre 27th, 28th, 29th, promoted by Chamber of Commerce of Monza and Brianza and Como, with Promos, APA Confartigianato Milano, Monza and Brianza and Como and CNA Como, in collaboration with Intesa Sanpaolo Group and supported by Innovhub SSI and Enterprise Europe Network.
The result is positive: more than 1700 accesses from 47 Countries worldwide, more than 9600 business card shared, more than 350 avatar.
The visitors, without move from their own home, had the opportunity to find the excellent production of “made in Brianza” together in one place, discover the news of the sector, in particular of “tailor-made” production for home interior design and contract.
With Italian Furniture Design, for the first time the small and medium enterprises will have the chance to promote their business abroad, without moving from their own company and at an affordable cost.
Have you ever visited a virtual exhibition?