We meet Franco Caimi, CEO of Caimi, at Cult & Must, the Superstudio Più event curated by Giulio Cappellini, where the company was present by invitation. The new Caimi products, on the other hand, were at the supersalone, whose attractiveness is stressed several times in this interview.
Many people are committed and the supersalone has had a success beyond expectations, even if not comparable with the editions of previous years. While considering all the difficulties in moving from abroad due to the covid restrictions, there was a significant turnout of the public and above all a breath of optimism that also drove the Milan Design Week.
The message was clear: you can go further and look to the future with greater, a real injection of positivity.
Supersalone can be considered an edition of passage towards “normality” are there elements that can also be maintained in future editions?
In this transition phase, it was right to do it and set it up like this but let’s not forget that Salone del Mobile allows foreign visitors to see the most beautiful fair in the world.
It is unthinkable to replicate the image of the supersalone.
But there are certainly some concepts and ideas, or the same set-up, that can be applied in the future, for example for start-ups or small companies or self-productions.
At supersalone Caimi presented the iconic Socrate Outdoor system designed by Mario Trimarchi and Caimi Lab and two completely new solutions both from an aesthetic and from an acoustic point of view.
Snowgems, design (a+b) Dominoni, Quaquaro, is a system made up of variously shaped Snowsound sound- absorbing panels that can be strung together like gems on a necklace, and can be fitted to various different types of structure. Snowgems are a novel way of modulating the sound reverberations in a room while also furnishing it with elements with a calming and softening effect.
Snowpouf, is the name of a newly minted Caimi project. Designed by Paola Navone, the very fetching and easy-to-carry pouf is covered with Snowsound Fiber, a special Caimi-patented sound-absorbing fabric. Its barrel form is reminiscent of a Chinese drum but, rather than emitting sound, the Snowpouf enhances the sounds already present in the rooms and increases the level of acoustic comfort.
Caimi is also taking part, by invitation, in Cult & Must, an event set up by Superstudio Più and curated by Giulio Cappellini, which tells the story of the last 20 years of design through the most emblematic projects.
Caimi exhibited some of the many projects and objects that have done so much to turn the company into an international success story:
Flat, a system designed by Alberto and Francesco Meda that is based on Snowsound acoustic panels which embed a technology that revolutionized and brought an entirely new look to the world of sound absorption.
Also on display will be Ulisse chairs, modular sheet plate pieces of furniture designed by Caimi Lab that were a landmark product for the company.
Botanica, designed by Mario Trimarchi, a collection of sound-absorbing panels that give poetic expression to Caimi’s green spirit, as well as Arianna, the versatile and modular system of partitions designed by Caimi Lab.