
The best of Italian design in a book, on the Web, and now, for the first time, directly on show to the public in the exhibition Design/Opera at the Triennale in Milan. 418 products will be submitted to the International jury for the forthcoming ADI Compasso d’Oro award: the pre-selection process will be completed with the 2013 edition of the ADI Design Index, the volume published every year to highlight the best examples of Italian design by ADI, the Association for Industrial Design. Selection has been carried out by the ADI Design Permanent Observatory: over one hundred experts in every sector of the production process, and active all year round throughout the whole country. New for this year: the products – which can be seen as always together with those selected from 2011 onwards on the ADI Design Index website (adidesignindex.com) – will also be on display at an exhibition at the Triennale di Milano. The exhibition, designed by the N!03 studio (Design/Opera), will present 139 products and designs published in the ADI Design Index 2013 through the use of images, videos and documents.
The expectation is that for the historic Compasso d’Oro Collection, this display will become permanent in 2015, when it will have its own home in the new ADI headquarters, and where it will be open to the public.
This year’s volume, edited by Maria Cristina Tommasini, together with sections dedicated to the selected products, will also have contributions from the ADI President Luisa Bocchietto (who will underline the social role played by design), from Arturo Dell’Acqua Bellavitis, President of the Museo del Design Foundation at the Triennale di Milano (who will develop the theme of synergy among cultural operators), from Antonio Calabrò, Senior Vice-President for culture at the Pirelli foundation (who will illustrate the variety of elements that go to make up the Italian corporate business culture), from the historian Valerio Castronovo (on the roots of productive culture in this country) and from the designer Frida Doveil (on the new consumer habits and the end of the “disposable product” mentality). This section of the book closes with a contribution from Gianni Arduini, Evelina Bazzo, Mia Pizzi, Alceo Serafini, and Maria Cristina Tommasini, from the Permanent Design Observatory Final Selection Commission, which takes a look back over the work of the last three years.
Book: ADI Design Index 2013, Corraini Edizioni, 2013, pp. 358, € 30.
Exhibition Design/Opera
Where: Triennale di Milano, v.le Alemagna 6, Milano
When: from 2st October to 3nd November 2013