The “start-up aesthetics” could be seen everywhere at Orgatec, not only in the setting of several stands but also in some Spartan-looking new products, with a touch of “unfinished” and “unrefined”, and frequent Vintage references.
The rough look launched by the most dynamic workplaces turns into mass-produced furniture. A doubt: doesn’t it risk to lose its outrageous charge and become a new form of standardization, somewhat artificial?
Vitra, Hack and Allstar chair, design Kostantin Grcic.
Alea, desk system.
Sedus, Get-together, desk top like raw wood.
SMV Stand at Orgatec.