In the report posted last year on WOW! we had already highlighted the rapid growth trend of Workspace Expo which, in just three years, confirms its position as Europe’s second largest exhibition in the office furniture sector.
Considering that the 2019 edition had attracted 18,000 visitors and 235 exhibitors, despite the almost overlap with the Salone del Mobile in Milan, a further increase is expected on the 2020 edition thanks to the new date (one month advance: 10/12 March).
The 2020 exhibition, which is announced by the enthralling claim “I love my workplace” has limited dimensions, but the advantage of a very downtown position at Porte de Versailles pavilion.
In the past two editions it has already shown a strong personality and a great professionalism in the organization that have attracted international exhibitors (including several Italian companies) and an ever-increasing number of visitors, establishing itself as an important showcase “to discover the new trends in workspaces” as the organizers promise, not only for the French internal market.
Laurent Botton, director of the exhibition pole announces “For this new edition, the show will be even more elaborate, more pertinent and above all more alive. A unique meeting to meet prescribers and the whole market. Workspace Expo is more than ever the place to perpetuate and develop business. Whether you are an established company or a startup, French or foreign, Workspace Expo is an essential accelerator for your business”.
A rich program of keynotes and conferences will be the corollary to this inspiring exhibition to respond to the question “How and where are we going to work?“, to define new perspectives, to share current and future trends, to debate on the evolution of the workspace.
A prize giving ceremony to awarded the most innovative products for the workplace is also scheduled (10 March at 4pm in the Curiosity Room).
Another strong point is the Trend Area entitled Humanize(d), designed by the architect Karl Petit. An exhibition space organized around the journey and escape into the tertiary universe through four great axes: travel, curiosity, stopover and wilderness.
Modularity and flexibility will be the watchwords, “As genres mix, fortunate coincidences appear (emerge / manifest / occur / reveal themselves).” as the architect Karl Petit explains.