Brera Design Days will offer the occasion to know the next color trends for design and architecture. The Colour Futures 2020 Akzo Nobel –Tranquil Dawn, colour of the year and its four palettes will be presented in Milan by Heleen Van Gent Creative Director of Global Aesthetic Center AkzoNobel, the largest global paint and coatings multinational headquartered in Amsterdam, worldwide and annually ranks on the Fortune Global 500 list.
Every year, the colour specialists and leading design professionals from all over the world of Global Aesthetic Center team explore global design and lifestyle trends to capture the mood of the moment and transform it into inspiring paint colour palettes for the home: Colour Futures.
“We discovered the underlying question of 2020 was: what maskes us human? The theme “the human touch” arises in answer to that essential question. Tranquil DawnTM is reminiscent of the colours of the morning sky and encapsulates our desire to treasure our most human qualities, which we’ll need in the new decade we are entering. Our trend research shows that people want to care, be playful, search for meaning, and be creative.” Heleen Van Gent, Creative Director Global Aesthetic Center, quoted.
Those desires form the basis for all four colour palettes in which Tranquil DawnTM features, but to different effect: Care, Play, Meaning, Creativity are inspired by the soft tones of the morning sky in the different seasons. They’re designed to inspire customers and add more “human touch” to their homes.
Global Aesthetic Center and Sikkens, a brand of AkzoNobel Group, will once again attend Brera Design Days in Milan to present the new color trends for design and architecture.
Title: Colour Futures 2020 – Tranquil Dawn
Where: Fondazione Corriere della Sera, Sala Buzzati; via Balzan 3, Milano.
When: Wednesday, October 9th, hour 6 pm